Audience Response Technology: The Benefits

Most audience response systems will come with a range of software so they can be used for different types of events. These could include AGMs, meetings and conferences, auctions, legal meetings and fundraising events.

They will allow you to easily interact with your audience and actively encourage attendees to participate and interact to a much greater degree. It will also make them feel included in decision making. It means, as well, that the presenter can control the gathering in a professional manner, usually with the use of a portable microphone to engage the audience.

Voting systems for large audiences can be used so that attendees’ peers are unaware of their vote. It is an efficient method, saving time and sometimes, a great deal of admin work.

This is not necessarily the case in a meeting where conference microphones are used. These allow an audience member to talk to the presenter and their peers without anybody speaking at the same time. Decision making and votes cannot be made in secret unless paper is involved which could take up a lot of time afterwards for the presenter or the person completing the admin work.

Neither paper nor a voting system can be used during videoconferencing. However, an email or online message could be sent from one person to another keeping the content private. It could be that participants of the video conference feel secure voting aloud as they are not together with other audience members but it may be soon that they do have to come face-to-face with them soon.

Video conferencing benefits employees who are concerned with the safety of travelling and the amount of time it can consume. Reducing the amount of travelling means a lot of money can be saved too. The overall ‘quality of life’ of an employee is improved by saving them this time and money they normally would have spent.